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A cherished business doctrine is that growth must be a primary business purpose: "grow or perish" is a mostly unquestioned truth. At South Mountain we favor certain kinds of growth, but not expansion for its own sake, which author Edward Abbey described as "the ideology of the cancer cell. Who Makes the BEST Business Partner How do you find the best business partners?Finding a good business partner (outside partner, such as an alliance) requires an amount of due diligence. This simply means you will need to look at all aspects of the other person's business and sometimes a bit of their personal life. Creating Lists to Learn About Yourself, Your Business and Your Customers I love lists. I make them for everything. 6 Steps to a Successful Medical Spa Expansion According to the American Society for Aesthetic Plastic Surgery, since 1997, nonsurgical procedures have increased by 471 percent. 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